Programme

Bachelor of Business Administration

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FIRST SEMESTER EXAMINATION PROGRAMME : BBA

S.No Paper Code Subject Title Course Category L
(Hours) 		T/P (Hours) Credit
1. BBA 101 Management Process & Organizational Behaviour Discipline Specific Course / Major 4 - 4
2. BBA 103 Business Mathematics Discipline Specific Course / Major 4 - 4
3. BBA 105 Financial Accounting & Analysis Discipline Specific Course / Major 4 - 4
4. BBA 107 Business Economics Inter- disciplinary Course /Minor 4 - 4
5. BBA 109 Entrepreneurial Mindset (NUES) Ability Enhancement Course 2 - 2
6. BBA 111 Life Skills & Personality Development (NUES) Value-Added Course 2 - 2
7. BBA 113 IT Applications in Business Skill Enhancement Course 3 - 3
8. BBA 115 IT Applications in Business
Lab 		Skill Enhancement
Course 		  2 1
    Total Credits   22 2 24

SECOND SEMESTER EXAMINATION PROGRAMME : BBA

S.No Paper Code Subject Title NEP Category L
(Hours) 		T/P (Hours) Credit  
1. BBA 102 Marketing Management Discipline Specific Course / Major 4 - 4  
2. BBA 104 Decision Techniques for Business Discipline Specific Course / Major 4 - 4  
3. BBA 106 Human Resource Management Discipline Specific Course / Major 4 - 4  
4. BBA 108 Business Communication Ability Enhancement
Course 		2 - 2  
5. BBA 110* MOOC Value- Added Course 2 - 2  
6. BBA 112 E-Commerce Skill Enhancement Course 2 - 2  
7. BBA 114 E-Commerce-Lab Skill Enhancement Course   2 1  
8. BBA 116 Online/ Inhouse Industrial
Skill-Based Training/ Apprenticeship 		Internship - - 4  
9. BBA 118* Indian Knowledge Systems Value-Added Course 2   2  
    Total Credits   20 2 23  
*The student is required to choose one MOOC course of 2 credits as per their preference/choice from Swayam portal or any other online educational platform approved by the UGC / regulatory body from time to time at UG level and after completing the course, the student has to produce successful course completion certificate for claiming the credit. The course chosen by the student should  be  intimated  to  the  MOOC  Coordinator  of  the  respective  institution  during  the  first
semester. *Note:  Students  shall  have  an  option  to  either  study  the  paper  of  (BBA  118)  Indian
Knowledge Systems or (BBA 110) MOOC as a Value-added course.

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SCHEME OF EXAMINATION

THIRD SEMESTER EXAMINATION PROGRAMME: BBA

S.No Paper Code Subject Title Course Category L
(Hours) 		T/P (Hours) Credit  
1. BBA 201 Business Environment and Law Discipline Specific Course / Major 4 - 4  
2. BBA 203 Production and Operations
Management 		Discipline Specific Course / Major 4 - 4  
3. BBA 205 Business Research Methodology Discipline Specific Course / Major 4   4  
4. BBA *** Major Elective-1 Discipline Specific Course / Major 4 - 4  
5. BBA *** Minor Elective-1 Inter- disciplinary Course /Minor 4 - 4  
6. BBA 217 NSS/NCC/ Club Activities(NUES) Ability Enhancement Course 2 - 2  
7. *** Course Basket Multi- Disciplinary Course 3   3  
    Total Credits   25   25  
Note for BBA 217:
1.   For NSS/NCC, institute shall follow the guidelines as prescribed by these bodies
2.   All club activities undertaken by students should be recorded w.e.f first semester with total hours of engagement of minimum 60 hours

SCHEME OF EXAMINATION

FOURTH SEMESTER EXAMINATION PROGRAMME : BBA

S.No Paper Code Subject Title NEP Category L
(Hours) 		T/P (Hours) Credit  
1. BBA 202 Cost & Management
Accounting 		Discipline Specific Course / Major 4 - 4  
3. BBA 204 Business Analytics Discipline Specific Course / Major 4 - 4  
4. BBA 206* MOOC Value- Added Course 2 - 2  
5. BBA *** Major Elective-2 Discipline Specific Course / Major 4 - 4  
6. BBA *** Minor Elective 2 Inter- disciplinary Course /Minor 4 - 4  
7. BBA 218* Sustainability Practices Value- Added Course 2 - 2  
8. *** Course Basket Multi- Disciplinary Course 3   3  
    Total Credits   23   23  
Note:
1.   *** will be replaced with the respective paper code from the Discipline Specific/ Major Course and Inter-disciplinary / Minor Course/ Multidisciplinary Course.
2.   * Every student has to select one value-added course out of either (BBA 206) MOOC or (BBA 218) Sustainability Practices in the Fourth Semester.
DISCIPLINE SPECIFIC COURSE (DSC)/ INTER DISCIPLINE COURSE (IDC)
FOR THIRD SEMESTER
Select any two papers, each from a different specialisation
(1 paper for Major Specialisation, 1 paper for Minor Specialisation)
Specialisation Paper ID Paper Title  
Human Resource Management BBA 207 Training and Development  
Marketing BBA 209 Consumer Behavior  
Finance BBA 211 Security analysis and Portfolio Management  
International Business BBA 213 Management of International Business  
Entrepreneurship Development BBA 215 Foundation of Entrepreneurship and Startups  
DISCIPLINE SPECIFIC COURSE (DSC)/ INTER DISCIPLINE COURSE (IDC)
FOR FOURTH SEMESTER
Select any two papers, each from a different specialisation
(1 paper for Major Specialization, 1 paper for Minor Specialization)
Specialisation Paper ID Paper Title    
Human Resource Management BBA 208 Talent Management    
Marketing BBA 210 Sales and Channel Management    
Finance BBA 212 Income Tax Law & Practice    
International Business BBA 214 International Business Environment and Strategy    
Entrepreneurship Development BBA 216 Opportunity & Feasibility Analysis    
Note:  Elective  courses  and  specializations  will  only  be  offered  subject  to  a  minimum  of  10% students opting for that course or specialization.

FIFTH SEMESTER EXAMINATION PROGRAMME : BBA

S.No Paper Code Subject Title Course Category L
(Hours) 		T/P (Hours) Credit
1. BBA 301 Financial Management Discipline Specific
Course / Major 		4 - 4
2. BBA *** Major Elective-3 Discipline Specific
Course / Major 		4 - 4
3. BBA *** Major Elective-4 Discipline Specific Course / Major 4 - 4
4. BBA *** Minor Elective-3 Inter- disciplinary Course /Minor 4 - 4
5. BBA *** Minor Elective-4 Inter- disciplinary Course /Minor 4 - 4
6. BBA 325 Information Systems Management Lab Skill Enhancement Course   2 1
7. BBA 327 Summer Training/Field-
Based Training/ Apprenticeship 		Internship 4 - 4
8. *** Course Basket Multi-Disciplinary
Course 		3   3
    Total Credits   26 2 28

SIXTH SEMESTER EXAMINATION PROGRAMME : BBA

SIXTH SEMESTER EXAMINATION  PROGRAMME : BBA
Paper
Code 		Subject Title NEP Category L
(Hours) 		T/P
(Hours) 		Credit  
BBA 302 Business Policy and Strategy Discipline Specific Course / Major 4 - 4  
BBA 304 Digital & Social Media Marketing Ability
Enhancement Course 		2 - 2  
BBA *** Major Elective-5 Discipline Specific Course / Major 4 - 4  
BBA *** Major Elective-6 Discipline Specific Course / Major 4 - 4  
BBA *** Minor Elective-5 Inter- disciplinary Course /Minor 4   4  
BBA *** Minor Elective-6 Inter- disciplinary Course /Minor 4   4  
  Total Credits   22   22  
DISCIPLINE SPECIFIC COURSE (DSC)/ INTER DISCIPLINE COURSE (IDC) FOR FIFTH SEMESTER
Select any three/ four Elective papers depending upon the Scheme chosen by the student
For Major-Minor Specialisation Scheme Choose: (2 papers for Major Specialization, and 1 paper for Minor Specialization)
Or
For the Double Major Specialisation Scheme, Choose:  (2 papers for Major Specialization no. one, and 2 papers for Major Specialization no. two)
Specialisation Paper ID Paper Title  
Human Resource Management BBA 303 Negotiation Skills  
BBA 305 Leadership, Power and Politics  
Marketing BBA 307 Services Marketing  
BBA 309 Rural Marketing  
Finance BBA 311 FinTech  
BBA 313 Goods & Services Tax  
International Business BBA 315 Export, Import Policies, Procedures and Documentation  
BBA 317 International Business Negotiation  
Entrepreneurship Development BBA 319 Legal & Regulatory Framework of Startup  
BBA 321 Global Entrepreneurship  
Note:  Elective  courses  and  specializations  will  only  be  offered  subject  to  a  minimum  of  10% students opting for that course or specialization.
DISCIPLINE SPECIFIC COURSE (DSC)/ INTER DISCIPLINE COURSE (IDC) FOR SIXTH SEMESTER
Select any three/ four Elective papers depending upon the Scheme chosen by the student
For Major-Minor Specialisation Scheme Choose: (2 papers for Major Specialization, and 1 paper for Minor Specialization)
Or
For the Double Major Specialisation Scheme, Choose:  (2 papers for Major Specialization no. one, and 2 papers for Major Specialization no. two)
Specialization Paper ID Paper Title
Human Resource Management BBA 306 Organization Effectiveness and Change
BBA 308 Strategic HRM
Marketing BBA 310 Advertising & Brand Management
BBA 312 Principles of Event Management
Finance BBA 314 Financial Markets & Institutions
BBA 316 Corporate Accounting
International Business BBA 318 Global Competitiveness
BBA 320 WTO and Intellectual Property Rights
Entrepreneurship Development BBA 322 Sustainable Entrepreneurship
BBA 324 Entrepreneurial Finance  
Note:  Elective  courses  and  specializations  will  only  be  offered  subject  to  a  minimum  of  10% students opting for that course or specialization.

SEVENTH SEMESTER EXAMINATION PROGRAMME: BBA (Hons.)

Paper
Code 		Subject Title Course Category L(Hours) T/P(Hours) Credit  
BBA 401 Project Management Discipline Specific Course / Major 4 - 4  
BBA 403 Fundamentals of Actuarial Sciences Discipline Specific Course / Major 4 - 4  
BBA *** Major Elective-7 Discipline Specific Course/ Major 4 - 4  
BBA *** Major Elective-8 Discipline Specific Course/ Major 4 - 4  
BBA *** Minor Elective-7 Inter- disciplinary Course /Minor 4 - 4  
  Total Credits   20   20  

EIGHTH SEMESTER EXAMINATION PROGRAMME: BBA (Hons.)

Paper Code Subject Title NEP Category L(Hours) T/P(Hours) Credit  
BBA 402 Research Ethics and Writing Inter- disciplinary Course /Minor 4 - 4  
BBA 404 AI and ML in Business Inter- disciplinary Course /Minor 4 - 4  
BBA *** Major Elective -9 Discipline Specific Course / Major 4 - 4  
BBA *** Major Elective -10 Discipline Specific Course / Major 4 - 4  
BBA *** Major Elective -11 Discipline Specific Course / Major 4 - 4  
  Total Credits 20   20  

EIGHTH SEMESTER EXAMINATION PROGRAMME : BBA (Hons. with Research)

S. No Paper
Code 		Subject Title NEP Category L(Hours) T/P(Hours) Credit  
1 BBA 402 Research Ethics and Writing Inter- disciplinary Course /Minor 4 - 4  
2 BBA 404 AI and ML in Business Inter- disciplinary Course /Minor 3 1 4  
3 BBA 412 Research Project/ Dissertation Research Project/ Dissertation     12  
  Total Credits 7 1 20  
The Dissertation work will start from the beginning of fourth  year (seventh semester) of BBA (Hons. with Research) Program. The research project / dissertation report shall be assessed by Viva  –Voce  examination  as  per  the  University  guidelines.  The  student  should  produce  one research  article  from  his/her  dissertation  which  shall  be  communicated  to  a  journal  of  repute before the Viva-voce examination.
Eligibility for BBA (Hons. with Research): A student aspiring for BBA (Hons. with Research) Degree will have to secure at least 75% aggregate marks till 6th semester.
The   student   can   choose   three   Discipline   Specific   Elective   Courses   from   Major/minor specialization (already undertaken during second and third year).
DISCIPLINE SPECIFIC COURSE (DSC)/ INTER DISCIPLINE COURSE (IDC) FOR SEVENTH SEMESTER
Select any three papers
(2 paper for Major Specialization, 1 paper for Minor Specialization)
Specialization Paper ID Paper Title
Human Resource Management BBA 405 Compensation and Reward Management
BBA 407 Counseling Skills for Managers
BBA 409 Human Resource Metrics and Analytics
Marketing BBA 411 Marketing Research and Analytics
BBA 413 Customer Relationship Management
BBA 415 Industrial Marketing
Finance BBA 417 Banking Principles and Practices
BBA 419 Behavioural Finance
BBA 421 Corporate Taxation
International Business BBA 423 International Human Resource & Cross Cultural Management
BBA 425 International Marketing
BBA 427 International Supply Chain Management
Entrepreneurs hip Development BBA 429 Entrepreneurial Marketing
BBA 431 Financial Services & Institutional Support for Startups
BBA 433 Research and Development of Business Plans
Note:  Elective  courses  and  specializations  will  only  be  offered  subject  to  a  minimum  of  10% students opting for that course or specialization.
DISCIPLINE SPECIFIC COURSE (DSC)/ INTER DISCIPLINE COURSE (IDC) FOR EIGHTH SEMESTER
Select any three papers
(3 paper for Major Specialization)
Specialization Paper ID Paper Title
Human Resource Management BBA 406 Cross Cultural and Global Management
BBA 408 Management of Industrial Relations
BBA 410 Human Resource Development - Strategies and Systems
Marketing BBA 414 Content Marketing
BBA 416 Retail & Mall Management
BBA 418 Digital Branding Engagement
Finance BBA 420 Financial Risk Management
BBA 422 Mergers and Corporate Restructuring
BBA 424 Financial Analytics
International Business BBA 426 International Business Ethics
BBA 428 Global Outsourcing - Issues & Perspectives
BBA 430 International Business Venturing Abroad
Entrepreneurship Development BBA 432 Family Business Management
BBA 434 Business Valuation for Startups
BBA 436 Government & Institutional support system for MSMEs
Note:  Elective  courses  and  specializations  will  only  be  offered  subject  to  a  minimum  of  10% students opting for that course or specialization.
Program Outcomes
PO1.   Develop conceptual knowledge and understanding of management theories and practices.
PO2.   Apply critical thinking and analytical skills for effective business decision making.
PO3.   Develop communication and leadership abilities to steer through the dynamic and global business environment.
PO4.   Demonstrate business intelligence and foster research to find innovative solutions for diverse business situations.
PO5.   Imbibe responsible citizenship, promoting sustainability, and embrace diverse cultures with universal values.