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JIMS Sector-5, Rohini FPM Department organizes First Lecture of the Research Talk Series


FPM Department recently initiated a 'Research Talk Series' with the objective to connect JIMS fraternity with the experts in the research domain. The first lecture of this series, on the topic- ‘Demystifying Research - Conception & Implementation’ was held on 2nd July 2022 at the campus. The key resource person for the session was Dr. Anubhuti Dwivedi, Director, EdMaestro Private Limited. The session started with a welcome address and felicitation by Dr. Pooja Jain, Director, JIMS, Rohini.

Dr. Anubhuti started the session by simply asking the participants -why research? Thereafter, she shared her knowledge on different types of research such as qualitative, quantitative, mixed methods; and how one can proceed with these research methods. Numerous topics that Dr. Anubhuti discussed during the session included problem identification, designing research framework, framing research objectives & hypotheses, literature review writing & gap finding, measurement & scaling, univariate & multivariate analysis techniques and the upcoming qualitative research techniques, etc.


JIMS Rohini
JIMS Rohini

Getting answers to pertinent questions like -why research is given importance, what is the purpose of research, why qualitative research is gaining importance, why research papers get desk-rejected, how to know what to research on, how to select the right journal for research publication etc. brought so much clarity in the minds of researchers and faculty members. The lecture was quite interactive as the participants raised lot of queries pertaining to their respective research domains all through the session.

The session concluded with vote of thanks by Dr. Neelam Dhall, Dean (Research & Development) who appreciated Dr. Anubhuti for such an insightful session. Overall the session was quite interesting and enlightening. The way Dr. Anubhuti delivered the lecture was really commendable. For sure, the learnings acquired from the first lecture of the research talk series will go a long way in shaping the research endeavors of the participants.


PGDM JIMS Rohini, Delhi
JIMS

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