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IIC, JIMS Rohini organized Workshop on Business Model Canvas Development


Jagan Institute of Management Studies in association with IGNOU - IIC organized a workshop on Business Model Canvas Development on 26th May 2022 at 11a.m for the students and faculty of mentee IICs on Google meet. The program commenced with the welcome of Dr. Anupriya Pandey (Assistant Professor, School of Management Studies IGNOU). The session was attended by faculty and students of

Introduction to the topic started with the explanation of business, Innovation and entrepreneurship, Dr. Anupriya Pandey highlighted the importance and growth of entrepreneurship in India. She further explained the concept of Business Model and the four main areas o f  any venture: customers, offering, infrastructure, and financial viability, then she explained the Business Model Canvas Development and spoke about how BMC is a visual way of identifying key elements of your business and their relation. Using the BMC, a clear view of value proposition, operations, customers, and finances can be developed. Dr. Anupriya also explained the 9 frame works of business model and building blocks of how to build a business , She further explained the topics key partnerships , key activities , value proposition , customer relationships, customer segments , customer relationships, key resources , channels , revenue streams , cost structure. The session was full of knowledge and undoubtedly interactive .It was motivational and inspirational for the students who are passionate about the business world and aspire to start their business and become a successful entrepreneur or inventor.The session ended with the  closing remarks and question answer round which cleared the concepts and doubts more distinctly.

JIMS Rohini
JIMS Rohini
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