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JIMS Rohini organized guest session on- Into the Metaverse

Metaverse is an umbrella term, which comprises of technologies like AR (Augmented Reality), VR (Virtual Reality), and MR (Mixed Reality). When talking about metaverse we also talk about web 3.0 and its interconnectivity with metaverse. A metaverse is a 3D environment in which one can have our own avatar and we can walk around in that virtual world, like what we do in games like GTA (Grand Theft Auto), or platform like second life.

Resource Person - Mr. Utkarsh Shukla (Founder YUG METAVERSE, IIT Kanpur Alumni)

Event Description –

The session started with the introduction of our guest Mr. Utkarsh Shukla by Nimit Chauhan (IIC Member). After the introduction the guest speaker talked about how Web 3.0 and Metaverse are interconnected during the early age of the internet, it was all about connection but with web 3.0 and metaverse interconnectivity, now we can virtually make connections and conversations rather than simply texting or calling. He also talked about all the virtual environments provided in metaverse like what we see in the games like GTA (Grand Theft Auto), or virtual social world like Second Life in these platforms one can walk and try product virtually without actually going to the real place. He also talked about NFT (Non-Fungible Token) that how one can buy his own land or shop in metaverse virtually and build their own business from scratch or can imitate their real-life store virtually in order to increase the footfall and person roaming in the virtual world can enter your store, he or she can look at the product available in the virtual store can do virtual try-out and after that can purchase the product and it will be delivered to your doorstep in the real world. He also talked about the events organized by the YUG Metaverse, there was this wedding which his company organized in metaverse, it was more than live streaming, in this event people can actually walk virtually inside the virtual world, people can go to different places and can see different function happening during the wedding, can talk to any one's virtual avatar and this wedding also had a brand promotion coke as a sponsor, He also talked about his metaverse campaign which his company is doing for Cadbury “Dinner on Moon”, in this particular campaign people can have dinner on moonset environment with their friend and family. He talked that how metaverse will solve the problem which adults face these days like while booking the ticket they are not aware of the application functionality but in the metaverse, they can simply go to a virtual ticket counter and can ask for ticket like they ask in real-world and can book the ticket without even leaving the apartment. He also talked that how India was not able to score big during the Dot Com or Social Media evolution because people were not aware but now Indians have all the knowledge and technology to become and build big and also added that this time India will win this race.

JIMS Rohini
JIMS Rohini